As the world continues to rapidly digitize, it’s important to prioritize anti-spam knowledge as communicators. Especially in Canada, tightening regulations are making email marketers and business owners pay attention.

With the rise of social media and its commanding presence in business, brands need to have a strong owned media strategy to stand out. Often times, owned media is where companies have an opportunity to differentiate and build meaningful relationships with their customers and stakeholders.

When you attend a roadshow, you reap the benefits of personal connections, direct communication, showcasing opportunities, market insights, enhancing valuation and fundraising and more.

From an investor relations (IR) perspective, LinkedIn is often regarded as the most valued social media channel for communicating with investors. It is a platform filled with tricks and tools that can get audience-specific and drive engagement where you need it.

In today's digital age, social media is critical for developing investor relationships. Platforms like Twitter, LinkedIn, and Facebook provide a cost-effective and efficient means of disseminating information, engaging stakeholders, and cultivating brand loyalty.

This survey aims to understand this group’s actions and intentions regarding risk appetite and growth strategies, digital acceleration, sustainability, diversity, equity, and inclusion (DEI).

Recognizing the need to help our clients standout, irlabs has partnered with Quantum Media Group, LLC for a strategic expansion of media coverage and US relationships.

Today marks our company’s 2-year anniversary. As we light our candles, we are proud to reflect on the incredible journey we have undertaken.

A website is the most important digital footprint for your business. This is the one place where you can make the best virtual impression by clearly communicating your value, building a community, and answering potential questions customers or investors may have.

Joining a pre-public board is a great way to expand your board experience and contribute to the growth and long-term success of a company.

Sustainability isn’t just a buzz word and there’s value in prioritizing a sustainable narrative for your business. With robust ESG reporting and communications strategies propelling businesses towards long-term value at various stages of growth, the benefit of building an investor relations strategy that includes a strong ESG proposition has become quite clear in recent years.

As we enter an age of advanced digitalization, it’s no surprise that companies are becoming more interested in how they can adopt Machine Learning or Artificial Intelligence (AI) into their current business processes to drive performance.

As an investor relations firm, one of the most common mistakes we see with companies is when they aren’t using their investor deck to clearly articulate their value to shareholders.

Paige Strand, irlabs’ Director of Marketing & Communications, sat down with irlabs’ Principal and Co-founder, Alyssa Barry, to discuss all things ESG.